VISIT VALÈNCIA is a non-profit Foundation with the participation of the València City Council and virtually all local businesses in the tourism sector are associated with it.
Our goal is the strategic management and promotion of the city of València in the tourism sector, with a professional focus which combines public and private interest.
- We carry out and promote research and analysis concerning urban tourism.
- We create brand recognition for the city of València in the world through actions related to:
- Marketing
- Communication
- Support and promotion of events
- We create and publicise different lines of VLC products to current and potential clients
- Specific plans for VLC products: VLC Convention Bureau, Cruises, Gastronomy, VLC with Children, VLC Natural Space, VLC Excellence, VLC Shopping
- We carry out actions annually for the promotion and commercialization of the destination.
- We establish and manage a network of visitor information and service offices both in the city and online.
- Tourist Information stands
- València Tourist Card
- Online
- Other products and services for visitors
- We prepare annual plans of action by market, as well as strategic mid-term and long-term programmes to regulate the management of the city as an urban tourism destination
